How we’re improving our customer experience and delivering better service information through innovative marketing solutions


 

How we’re improving our customer experience and delivering better service information through innovative marketing solutions.

 

Because we’re an ethical Facilities Management service provider we strongly believe in being as open and honest as we possibly can be at all times; and we’re always looking for fresh and innovative ways to deliver information to our clients and customers that help make our services as easy as possible to understand and use.

 

Part of our drive to improve the ‘IPSERV customer and client experience’ comes from developing our understanding of our customer’s experiences and expectations, as well as the best communication methods that will help our end-users to absorb information quickly and easily.

 

We’re always looking for fresh and innovative ways to deliver information to our clients and customers that help make our services as easy as possible to understand and use

 

In order to achieve the levels of innovation and continuous improvement that we expect at IPSERV, we’ve made great strides towards ensuring that all of our staff and departments are aligned in being a customer focussed company, as well as delivering a high-quality customer experience.

 

We’ve made great strides towards ensuring that all of our staff and departments are aligned in being a customer focussed company, as well as delivering a high-quality customer experience

 

The importance and responsibility of our customer focus doesn’t rest solely on our support team, or any single department for that matter. While client service skills across all departments are a key contributor to a better customer experience, we know the significance of every step in the customer journey, from awareness to consideration, to purchasing and on-boarding, right through to customer retention. And, of course, this all starts with the quality, honesty and transparency of our marketing campaigns to help people make better decisions and consider our services for their organisations and businesses.

 

To help provide the best experience possible and to better promote our services, we’ve developed a number of new creative video assets to provide the most helpful, honest, and supportive information for users, owners, and potential decision-makers for our managed car parking services.

 

To help provide the best experience possible we’ve developed a number of new creative video assets to provide helpful, honest, and supportive information

 

We are of course planning to provide more creative video materials to support all of our services, but to start with we’ve launched our new assets and creative direction to support our car park management and enforcement services.

 

So far we’ve created eight new motion graphics videos to promote the most useful tips for users of our managed car parks, all of which can be viewed on our website via our public car parks page as well as our University of Suffolk car parks page, or on our new YouTube channel now. We’ve also created all new web pages specifically for some of our clients, including The Hold – Suffolk Archives service in Ipswich, to communicate best practices and useful tips on how to park in their car park.

 

To keep up-to-date with our latest service information and to be informed of when we release any new creative video assets subscribe to our Facebook, Twitter, Instagram, LinkedIn or YouTube channel now.

 

“Building a good customer experience does not happen by accident. It happens by design”

Clare Muscutt. Customer experience entrepreneur and Founder and Director of CMXperience

 

If you need help or support with any Facilities Management or Business Services, call our expert management team today to discuss how we can help support your business. Call us now on 01473 432222 or email us at enquiries@ipserv.co.uk.

 

 

David Hollingsworth

Marketing Manager

ipserv.co.uk

 


 

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